The ads depict shelter pets that have been rescued and is in need of a good home. The ads stress that these animals are victims of circumstance and not abuse. Their only crime is wanting a place to call home.
This professional campaign titled 'Mug shots' was published on August 19, 2007. This Print medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted about 16 years ago.
Advertising Agency: Unit7, USA
Chief Creative Officer: Joe Cupani
Executive Creative Director: Jeff Harris
Group CD / Art Director: Mickey Paxton
Creative Director / Writer: Steven Capp
Junior Art Director: David Mickle
Agency Executive Producer: Janet McKenna