Hell Pizza

Mis-Fortune Cookies

Agency: Barnes Catmur & Friends


As part of its work with Hell Pizza, Barnes, Catmur & Friends, Auckland came up with the concept of Mis-Fortune Cookies. Currently being sold through all 66 Hell Pizza stores these have darker messages than the traditional Chinese variety. You have been warned.
Account Director:Sally Willis

This professional campaign titled 'Mis-Fortune Cookies' was published in New Zealand in September, 2011. It was created for the brand: Hell Pizza, by ad agency: Barnes Catmur & Friends. This Direct medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 12 years ago.


Advertising Agency: Barnes, Catmur & Friends Auckland, New Zealand
Executive Creative Directors: Paul Catmur, Daniel Barnes
Copywriters: Paul Catmur, Jesse Stevens, Matt Weavers


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