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Titan

Mere Papa

Agency: Ogilvy

Description

Celebrating the spirit of fatherhood, Titan - India’s most loved watchmaker today launches a digital campaign ‘Mere Papa’, presenting a refreshing new take on the concept of Fatherhood. The digital film is an ode to all Father-figures.
The film tells the story of a child and his relationship with his father from a first person point of view. It captures the father taking care of the child - play with him, protect him and pamper him with gifts. He takes care of the child and works tirelessly to make him feel happy and safe. Towards the end, the film reveals that the story was told from a pet’s perspective and showcases the beautiful relationship between the father and the pet child.

This professional campaign titled 'Mere Papa' was published in India in June, 2020. It was created for the brand: Titan, by ad agency: Ogilvy. This Film medium campaign is related to the Fashion and Personal Accessories industries and contains 1 media asset. It was submitted over 4 years ago.

Credits

Advertising Agency: Ogilvy Bangalore

Chief Creative Officer: Mahesh Gharat, Kiran Anthony
Group Creative Director: Divya Bhatia
Script writer: Mahesh Gharat , Divya Bhatia
Managing Partner, South: Tithi Ghosh
Account Management: Akshatha Poojari, Anukriti Som, Arpita Sarkar
Planning: Anirban Roy, Siddharth Mohanty, Aesha Das
Production House: Carbon Black Films

Director: John Francis
Producer: Vikram Nath Gupta
Director of Photography: Chinmay Salaskar
Music: Siddharth Basrur 
Cast: Shivam Pal, Nell the dog
Art Director: Richa Arukia 
Post Production Head: Jay Shetty

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