Means Savings

School: College for Creative Studies


Meijer, originally being a Dutch and German word, has left many consumers confused about its meaning. To clear everything up, this campaign pokes fun at the names’ popular mispronunciation and sends a simple message that Meijer is the place for savings.

This student campaign titled 'Means Savings' was published in United States in February, 2024. It was created for the brand: Meijer, by ad school: College for Creative Studies. This OOH Outdoor and Print media campaign is related to the Retail Services industry and contains 3 media assets. It was submitted 30 days ago by Kayla Matthews.


College for Creative Studies
Art Director: Kayla Matthews
Copywriter: Kayla Matthews


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