ADVERTISING

Ford

Marionette

Agency: GTB

Description

In order to promote the independent suspension of Ford Ranger, highlighting the control and stability of the driver on any kind of terrain, we created two posters for dealerships, that show a hand controlling the truck with a marionette together with the concept “You’re always in control."

This professional campaign titled 'Marionette' was published in Brazil in March, 2018. It was created for the brand: Ford, by ad agency: GTB. This Print medium campaign is related to the Automotive industry and contains 2 media assets. It was submitted over 4 years ago.

Credits

Advertising Agency: GTB, São Paulo, Brazil
Executive Creative Directors: Vico Benevides, Rodrigo Strozenberg
Art Director: Vinny Couto
Copywriter: Lucas Arantes
Illustrator / Photographer: Romeu & Julieta

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