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Bupa

Maps with Memory

Agency: Wunderman

Description

Maps with memory facilitates the search of patients by sending all their personal information together with their Map of the memory photographs, specific physical descriptions and place and time of their loss directly to the Chilean Police, avoiding non-virtuous processes and complying with all the protocols required by them. In addition, after the confirmation of the police, users are allowed to share all this information through Social Media to expand the search network.

This professional campaign titled 'Maps with Memory' was published in Chile in March, 2019. It was created for the brand: Bupa, by ad agency: Wunderman. This Digital medium campaign is related to the Health industry and contains 2 media assets. It was submitted over 3 years ago.

Credits

Advertising Agency: Wunderman, Santiago, Chile
CCO: Mauricio García
Creative Director: Daniel Tagle
Art Director: Edú Orellana
Copywriter: Enzo Vargas, Francisco Caro
Animation: Jimmy Navarrete
Developer: Alejandro Torres
UX&UI: Rafael Sepúlveda
Additional credits: Real Production

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