This campaign was designed to highlight the ease with which Western Union allows you to make foreign transfers. The series of prints feature iconic figures from currencies around the world enjoying a holiday of their own in the money of other countries.
This student campaign titled 'Mao, Queen, Lincoln' was published in United Kingdom in October, 2017. It was created for the brand: Western Union, by ad school: UAL. This Print medium campaign is related to the Finance industry and contains 3 media assets. It was submitted about 5 years ago.
Advertising School: University of the Arts London - Central Saint Martins, London, UK
Art Director: Sherwin Teo
Copywriter: Conrad Haddaway