Luckily we only charge cars

Agency: ANTI AS

Luckily we only charge cars, full version


DEFA Power is the world's most powerful and sophisticated EV charger, and its launch had to reflect this in a fun and engaging way. Despite the advanced technology, people's relationships to their chargers are never more than any other commodity. So, to catch people's attention we put the forces in a DEFA Power on other electric appliances...

This professional campaign titled 'Luckily we only charge cars' was published in Finland, Norway, and Sweden in April, 2023. It was created by ad agency: ANTI AS. This Digital and Film media campaign is related to the Automotive, Electronic Devices, and Electronics, Technology industries and contains 1 media asset. It was submitted about 1 year ago by Account Director: Torstein Drogseth of ANTI.


Advertising agency: ANTI, Oslo
Production company: Aparent
Creative: Gerd Marie Stangeland
Creative: Nina Bugge
Creative Director: Per Erik Jarl
Creative Director: Christian Hygen
Account Director: Torstein Drogseth
Account Manager: Helene Grindheim
Motion graphics: Aleksander Rønning
Designer: Mats Ottal
Agency producer: Linn Engen
Digital Director: Christopher Lorang Dahl
Director: Niels Windfeldt
Producer: Lasse Nyhaugen



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