ADVERTISING

IKEA

Love Story

Agency: Ogilvy

Description

The 90sec spot that launched last week in Greece shows a family adopting a dog that unfortunately gets separated from her best friend. Through the eyes of the canine protagonist, we enter an IKEA home and get to know how it is to live in an environment, filled with warmth, aesthetics and smart ergonomic solutions that make emotional bonds stronger and everyday life simpler and easier. However, the adopted dog isn’t spoiled by the easy life. She’s still missing her love as viewers find out in the heartfelt ending of this timeless “love story,” that plays to the tunes of Andy Williams’ classic song.

This professional campaign titled 'Love Story' was published in Greece in September, 2019. It was created for the brand: IKEA, by ad agency: Ogilvy. This Film medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted almost 3 years ago by Chief Creative Officer: Panos Sambrakos of Ogilvy Greece.

Credits

Advertising Agency: Ogilvy, Athens, Greece
Executive Producer: Veta Chatziioannou
Dop: Menno Mans, Christos Voudouris
Directors: Salsa
Chief Creative Officer: Panos Sambrakos
Group Creative Director: Christos Koumandos
Creative Directors: Constantinos Melitas, Constantinos Stamatopoulos
Copywriters: Michalis Siamkas, Theodore Kantolas
Art Directors: Vicky Pafa, Nektarios Stergiopoulos
Strategic Planning Director: Georgia Mantidou
Client Service Director: Lena Belibasaki
Business Unit Director: Matina Trigkidou
Account Director: Antouaneta Andreou
Digital Account Director: Alexia Katsifou
Account Manager: Alexandra Skrivanou
Digital Account Manager: Vivian Papazoglou
Production Company: Foss Productions

ADVERTISING

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