Lost is a story of a guy marooned on an island. It is a metaphor for how digital natives feel when they are out of data, (internet connection) or are connected to an unreliable data service whiich is commonplace in the growing Nigerian and West African telecoms space.
This professional campaign titled 'Lost' was published in Nigeria in November, 2016. It was created for the brand: Airtel, by ad agency: Noah's Ark Creative. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 7 years ago.
Advertising Agency: Noah's Ark Communications Limited, Lagos, Nigeria
Chief Creative Officer: Lanre Adisa
Executive Creative Director: Abolaji Alausa
Associate Creative Director: Maurice Ugwonoh
Copywriters: Maurice Ugwonoh, Baruch Apata
Art Director: Ezekiel Resedenz
Planner: Fred Akinmuyisitan
Production House: Ark Resources Entertainment
Producer: Faruk Lasaki
Director: Bruce Paynter
Art Director: Willhelm Furst
Business Director: Lekan Lawal
Account Managers: Olajumoke Akinyele, Adeola Ogunade
Chief Commercial Officer: Ahmad Mokhles
VP, Brands / Advertising: Enitan Denloye
Senior Brand Manager: Oluwaseun Adaramola
Song: Situation by Bukola Elemide "Asa"