Loaded Italian with Jersey Shore
Description
Arby’s is reviving its Loaded Italian sandwich with help from “Jersey Shore” stars Jenni “JWoww” Farley and Nicole “Snooki” Polizzi. In a new online spot, the duo are transported back to their early-2000s heyday, complete with poofs, fake lashes, and plenty of hairspray. While the setup teases a reunion with hunky Italian men, the real stars of the moment are Arby’s Loaded Italian sandwiches, stacked with ham, pepperoni, salami, Swiss cheese, fresh veggies, and garlic aioli on a toasted sub roll.
The Loaded Italian, last seen on Arby’s menu in 2021, is back by popular demand after fans campaigned for its return. “We saw your petitions, heard your pleas on social, and we are bringing it back,” says Arby’s CMO Jeff Baker. Available nationwide for a limited time, the sandwich joins other fan-favourite returns, including Potato Cakes, which were permanently reinstated earlier this year after a successful comeback campaign starring Kyle MacLachlan.
This professional campaign titled 'Loaded Italian with Jersey Shore' was published in United States in September, 2025. It was created for the brand: Arby’s, . This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 3 months ago.
