The PGA TOUR AR app was built using ARKit to provide immersive AR experiences for the game of golf. It blends environment, data, and digital objects to take fans far beyond the screen and freeing them to interact with the real world in entirely new ways.
Fans can follow along with the action at home by projecting a model of some of the PGA TOUR’s most interesting holes onto any flat surface. Watch real-time shot trails appear on the hole during live competition. Select up to four players to compare their shots or watch the current pairing play through the hole.
This professional campaign titled 'Let's Start the Tour' was published in United States in January, 2019. It was created for the brands: MasterCard and PGA Tour, . This Experiential medium campaign is related to the Finance and Sports industries and contains 1 media asset. It was submitted over 3 years ago.
Vice President: Scott Gutterman
Director: Devon Fox
Project Managers: Wendy Balogh, Grayson O'Roark
President: Ben Reubenstein
Executive Creative Director: Danielle Reubenstein
Chief Technology Officer: Jay Graves