Let's Go

Agency: Ogilvy South Africa

It's the embodiment of freedom, fierce independence, and the impulse to break free. New Taigo. Let's Go.


To launch the new Volkswagen Taigo, Ogilvy Cape Town teamed up with Fausto Becatti from Bioscope Films to show there’s a simpler life beyond the walls of the stuffy office with the new Taigo. Equipped with the latest tech, spacious interior and panoramic sunroof, the compact SUV coupé is the perfect escape from the parts of life that cramp your style.

This professional campaign titled 'Let's Go' was published in South Africa in June, 2022. It was created for the brand: Volkswagen, by ad agency: Ogilvy South Africa. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted almost 2 years ago by Creative Director: Alex Goldberg of Ogilvy Cape Town.


Title: Let’s Go
Client: Volkswagen South Africa
Client rep: Bridget Harpur, Loryn Symons, Neo Nkosi
Agency: Ogilvy Cape Town
CCO: Pete Case
ECD: Camilla Clerke
CD / Copywriter: Alex Goldberg
ACD: Riaan Van Wyk
Art Director: Annie Bekker
Copywriter: Chelsey Walsh
Producer: Cathy Day
Production Company: Bioscope
Director: Fausto Becatti
Producer: Dan Kaplan
DOP: Adam Bentell
Sound Design: Pressure Cooker
Music: Marc Algranti
VFX: Sinister
Post: Strangelove

Cape Verde Gove...


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