Description
Para el lanzamiento de laas nuevas Micheladas de Rosita decidimos ponernos MALCRIADOS, transmitiendo todo lo que este sabor representa para Quezalteca, un giro que busca romper un poco con lo establecido en el territorio de las micheladas. Haciéndolo a nuestro estilo, malcriando todas las ejecuciones "bandalizándolas" cómo solo Rosita lo puede hacer.
This professional campaign titled 'LAS CHISPUDAS SE PUSIERON MALCRIADAS ' was published in Guatemala in May, 2024. It was created for the brand: Quezalteca, by ad agency: GRAVITI BBDO. This 360° medium campaign is related to the Alcoholic Drinks industry and contains 3 media assets. It was submitted over 1 year ago by Creative Director: Joaquín Martínez of GRAVITI BBDO Guatemala.
Credits
Creative Agency: BBDO Guatemala
CCO: Jose Figueroa
Creative Director: Joaquín Martínez
Sr. Creative Copywriter: Fernanda Miranda / Bairon De la Cruz
Content Creator: Josue Figueroa
Social Media Manager: Alessia Revolorio
Head of Art: Maido Roca
Art Director: Cindy Sosa
Senior Graphic Designer: Herman Montenegro
Graphic Designer: Juanita Hiut
Account Director: Jorge Juárez
Account Executive: Alejandro Pérez
Production Company: Filmico
