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Kayaking Festival

School: The Higher Institute Of Applied Arts

Description

The Kayaking Festival poster represents the spirit of adventure and challenge associated with kayaking through a dynamic digital illustration style.

The visual composition is built around flowing, wave-like lines that symbolize water movement and current, creating a strong sense of motion, energy, and speed. The kayaker is placed as the focal point of the scene, emphasizing control, strength, and confidence while navigating the waves.

The color palette combines shades of blue and green to reflect nature and water, contrasted with vibrant orange accents to highlight the athlete and draw attention. Clean and minimal typography is used to clearly present the event details such as location, date, and festival name, while maintaining a balanced and engaging layout.

This student campaign titled 'Kayaking Festival' was published in Egypt in January, 2026. It was created by ad school: The Higher Institute Of Applied Arts. This Design medium campaign is related to the Sports industry and contains 1 media asset. It was submitted about 17 hours ago by Graphic Design student: Salma Yasser of Higher Institute Of Applied Arts.

Credits

Design by: Salma Yaaser
Under Supervision of: Dr: Eman Salah

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