Considering the outbreak of Covid recently, this ad was created on the occasion of Christmas, where Santa's hands are shown forwarding masks. The message here is sarcastic that the pretentious mask will not work anymore for the season, and people need to wear real mask to have a happier and safer celebrations.
This student campaign titled 'Just The "Pretend" Mask Won't Work' was published in India in December, 2022. It was created for the brand: World Health Organization, by ad school: Freelance. This Content, Design, and Digital media campaign is related to the Health and Public Interest, NGO industries and contains 1 media asset. It was submitted 9 months ago.
School : Freelance
Art Director : Rina Bhatt
Copywriter : Rina Bhatt