ADVERTISING

HBO

It’s What Connects Us - John Oliver, It’s What Connects U...

Agency: Mekanism

Description

The static opening before every HBO show is one of the most iconic branding moments in entertainment. The “It’s What Connects Us” campaign reimagines the static through individual performances—featuring 61 in-character talent from shows including Game of Thrones, Last Week Tonight with John Oliver, Girls, Silicon Valley, Westworld, and more. It will run across all HBO platforms including HBO, HBO Now, HBO Go, YouTube & HBO Social Channels.

This professional campaign titled 'It’s What Connects Us - John Oliver, It’s What Connects U...' was published in United States in April, 2017. It was created for the brand: HBO, by ad agency: Mekanism. This Film medium campaign is related to the Media industry and contains 3 media assets. It was submitted over 5 years ago.

Credits

Advertising Agency: Mekanism, USA
President / CEO: Jason Harris
Creative Director: David Horowitz
Senior Copywriter: Alex Riezebeek
Copywriter: Bryan Davis
Head of Production: Kati Haberstock
Senior Producer: Felix Messina
Director of Brand Management: Melissa Hill
Brand Director: Cassie Jackson
Brand Manager: Emily Jaslove
Live Action Production Company: HBO
Head of Marketing: Chris Spadaccini
Vice President, Brand & Product Marketing: Jason Mulderig
Director, Brand & Product Marketing: Dana Lichtenstein
Associate Manager, Brand & Product Marketing: Katie Cohen
Editorial, Visual Effects / Colour: The Mill / New York
Editors: Joe Simons, Ryan McKenna
Assistant Editors: Rachel Greco, Matt Campbell
Colourist: Mikey Rossiter
Designer: Chet Hirsch
Compositing Lead: Siro Valente
Compositors: Brandon Danowski, Krissy Nordello, Sung Eun Moon, James Cudahy
Senior Producer: Dan Love
Audio: Heard City
Sound Designer / Mixer: Keith Reynaud
Executive Producer: Sasha Awn
Producer: Andi Lewis

ADVERTISING

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