It’s In Our Spirit

Agency: BBH


The ambitious Absolut global campaign, created by BBH Singapore, features four talents of diverse backgrounds who all champion open and honest conversation: Tessa Thompson, American actress, MNEK, British musician, Ricki Ortiz, online gaming star, and Jolin Tsai, Taiwanese singer. Speaking to Absolut’s truth, each of them are change-makers and outspoken representatives of their communities.

This professional campaign titled 'It’s In Our Spirit' was published in Singapore in November, 2020. It was created for the brand: Absolut, by ad agency: BBH. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 3 years ago.


Advertising Agency: BBH Singapore
Global Leadership: Joakim Borgstrom, Adam Arnold
Singapore Leadership: Sascha Kuntze, Sid Tuli
Creative Directors: Gaston Soto, Nikhil Panjwani
Creatives: Stephanie Gwee, Sid Lim, Avril Chua
Business Leadership: Lynette Chua, Grace Lee, Alicia Tiong, Paisley Wright, Fran Suffling, Marina Atanassova, Lauren Gillies
Strategy: Lilli English, Faraaz Marghoob, Aarohi Dhir
Production: Wendi Chong, Wendi Chong, Wendi Chong
Black Sheep Studio: Eddie Jackson, Sally Liu, Eva Loo, Sok Wah Leow, Lee Adamson, Christopher Leow, Pang Wei Fong, Tammy Quah


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.