Proust takes the natural behavior of ranking and judging into an addictively odd and entertaining game format. It allows people to rank and compare everything from the absurd to the everyday, see how their judgments relate to their friends, and then discuss and debate the results. http://www.proust.com
This professional campaign titled 'It's fun to judge' was published in United States in November, 2013. It was created for the brand: Proust, by ad agency: Mother. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 10 years ago.
Advertising Agency: Mother, New York, USA