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GLC Paints

Interactive Calendar - 2024

Agency: ReMark

Description

In a world emphasizing interactivity and embracing technological strides, a bespoke interactive calendar has been crafted for GLC, blending color psychology and seasonal climate nuances. This dynamic calendar weaves a narrative by associating specific colors with each month, aligning them with the prevailing weather conditions.

Complementing this innovation is a dedicated website spotlighting all GLC events. Beyond event details, the site offers succinct insights into the color of the month, presenting its psychological implications and its connection to the current weather.

This integration highlights an astute understanding of the interplay between color, psychology, and climate. By offering information in a visually appealing and contextually relevant manner, GLC ensures that users are not only well-informed but also captivated. This seamless fusion of aesthetics and functionality demonstrates the dedication to creating an engaging and meaningful experience, where technology enhances the understanding of the intricate relationships between elements.

This professional campaign titled 'Interactive Calendar - 2024' was published in Egypt in December, 2023. It was created for the brand: GLC Paints, by ad agency: ReMark. This Design, Digital, and Print media campaign is related to the Other industry and contains 5 media assets. It was submitted 3 months ago by Graphic Designer: Ziad Osama of Remark Advertising Agency Egypt.

Credits

Advertising Agency : ReMark, Cairo, Egypt
Art Director: Maria Emad, Ziad Soliman

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