Inspiring Solivagant Hikers
School: Ball State University
Poster Series
Billboard advertisement
Collaboration Poster in clothing store with the brand Alder.
Horizontal outdoor poster
Social Media Campaign (with carousel series). It also includes their general media posts and profile set up.
Description
A collection of posters and social media for the mobile planning app Be Wilder. They are designed to encourage women to become solo hikers. These posters are paired with motivating sayings and graphic elements. The collection consists of a billboard, collaborative clothing store poster, horizontal poster, and a vertical poster series. The line-of-action shows women at center of their hiking journey and destination. Social media has a similar format with encouraging phrases and general updates. Our motto: "Inspiring Solivagant Hikers"
This student campaign titled 'Inspiring Solivagant Hikers' was published in United States in April, 2024. It was created by ad school: Ball State University. This Design and Print media campaign is related to the Fitness, Recreation, Leisure, and Sportswear industries and contains 5 media assets. It was submitted 16 days ago by Hannah J Schneider.
Credits
Graphic Designer: Hannah J Schneider
Project Type: Student Project
School: Ball State University
Professor: Shantanu Shuman
