ADVERTISING

Description

In Jackson Wang’s bag. A glimpse into the House Ambassador’s soft pink Speedy unveils a sentimental curation of keepsakes, poised between playful tokens and the musician’s practical necessities — for life beyond the studio.

In Jude Bellingham’s bag. A peek into the Friend of the House’s striking red Speedy unveils his unique capsule, seamlessly transitioning from training to travel at a moment’s notice — on or off the field.

In Victor Wembanyama’s bag. Taking stock of House Ambassador’s daring teal Speedy, an assortment of items echoing the basketball star’s instinct for strategy — whether on the court or in a game of chess — are effortlessly stowed away in the supple bag.

In Jeremy Allen White's bag. Immerse in the House Ambassador's rich green Speedy, uncovering a mix of tokens that mirror the actor's daily rhythm — from morning market rituals to capturing fleeting ideas.

In Future’s bag. An exclusive look inside the Friend of the House’s bold blue Speedy reveals an eclectic assembly of contents — prepared for time on the tennis court or a game of cards — befit with accessories for any occasion.

In LeBron James’ bag. Delve into the Friend of the House’s vibrant yellow Speedy and glimpse into his life on the go — from game day to leisure essentials and grooming staples, tucked into the ideal LV Buttersoft leather travel companion.

This professional campaign titled 'In My Bag' was published on April 03, 2026. It was created for the brand: Louis Vuitton, by ad agency: Petronio Associates. This Digital medium campaign is related to the Fashion industry and contains 25 media assets. It was submitted about 3 hours ago.

Credits

Advertising Agency: Petronio Associates, Paris, France
Art Director: Ezra Petronio, Lana Petrusevych
Photographer: Thomas Lagrange
Film Director: Shayne Laverdiere
Set Design: Sophear Van

ADVERTISING

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