Toys “R” Us

I Will Always

Agency: Open


A corresponding Facebook app, called “Never Grow Up”, was created to allow users to take the Toys“R”Us oath online.

This professional campaign titled 'I Will Always' was published in Canada in September, 2014. It was created for the brand: Toys “R” Us, by ad agency: Open. This Digital medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted about 9 years ago.


Advertising Agency: Open, Canada
Partner / Creative: Martin Beauvais
Partner / Strategy: Christian Mathieu
Copywriters: Kate Thorneloe, Laurent Prud’homme, LauraBeth Cooper
Art Directors: Jessica Carter, Jessica Rogers, Tyler McKissick
Agency Producer: Brie Gowans
Project Lead: Anne Ngo
Project Manager: Nicolas Rouleau
Production Company: FIlm / Descendants
Executive Producer: Tasha Litt
Director: Lloyd Lee Choi
DOP: Oliver Millar
Line Producer: Michelle Woodward
Offline Editorial: Saints
Executive Producer: Michelle Rich
Editor: Robin Haman
Online: AXYZ
Flame Artist: James Andrews
Producer: Kara Mallard
Colour: Alter Ego
Music & Sound Design: Apollo Studios
Director: Yan Dal Santo
Producer: Tom Hutch


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