ADVERTISING

Freshpet

I'm a Dog Mom

Agency: Terri & Sandy

"I'm a Dog Mom"

Description

Freshpet has launched a campaign debuting its new brand ambassador, global superstar Meghan Trainor. The work features an original song, "I'm a Dog Mom," written and recorded by Trainor about her love for her dogs (and feeding them fresh, healthy food), and a music video crafted in the pop star’s signature style. The campaign was created by Freshpet’s agency of record, Terri & Sandy and directed by Prettybird's Lauren Dunn.

This professional campaign titled 'I'm a Dog Mom' was published in United States in April, 2024. It was created for the brand: Freshpet, by ad agency: Terri & Sandy. This Content, Digital, and Film media campaign is related to the Pets industry and contains 1 media asset. It was submitted about 1 month ago.

Credits

Creative Credits

CLIENT: Freshpet
Co-Founder & President: Scott Morris
Vice President of Marketing: Katherine Crook
Associate Creative Director: Maureen Cooley
Art Director: Katie Hanifin
Senior Communications Manager: Polly Foster
Prospero Consulting: Susan Roy

AGENCY: Terri & Sandy
Co-Founder & Co-CEO: Sandy Greenberg
Co-Founder & Co-CEO: Terri Meyer
Creative Director: Mike Cicale
Creative Director: Todd Condie
Art Director: Yuliya Kosheeva
Copywriter: Jess Mannino
Executive Producer: Chris Lenz
Head of Account Management: Lauren Rubenstein
Account Director: Matthew Klesel
Senior Business Affairs Manager: Ori Krahe

PRODUCTION COMPANY: Prettybird
Director: Lauren Dunn
Director of Photography: Frank Mobilio
Executive Producer: Candice Dragons
Producer: Brendan Garrett

EDITORIAL: Nomad

Executive Producer: Julia Williams
Head of Production: Jamie Perritt
Editor: Ally Gondeck
Assistant Editor: Sarah Mlcoch

COLOR: Company 3

Colorist: Kath Raisch
Post Production Producer: Jake Rioux

AUDIO POST: Mophonics

Executive Creative Producer: Jean Scofield
Producer & Audio Mixer: Mike Haziza

MUSIC: Meghan Trainor

Artist, Composer, Producer: Meghan Trainor
Producer: Justin Trainor

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