"I'm a Dog Mom"
Description
Freshpet has launched a campaign debuting its new brand ambassador, global superstar Meghan Trainor. The work features an original song, "I'm a Dog Mom," written and recorded by Trainor about her love for her dogs (and feeding them fresh, healthy food), and a music video crafted in the pop star’s signature style. The campaign was created by Freshpet’s agency of record, Terri & Sandy and directed by Prettybird's Lauren Dunn.
This professional campaign titled 'I'm a Dog Mom' was published in United States in April, 2024. It was created for the brand: Freshpet, by ad agency: Terri & Sandy. This Content, Digital, and Film media campaign is related to the Pets industry and contains 1 media asset. It was submitted 18 days ago.
Credits
Creative Credits
CLIENT: Freshpet
Co-Founder & President: Scott Morris
Vice President of Marketing: Katherine Crook
Associate Creative Director: Maureen Cooley
Art Director: Katie Hanifin
Senior Communications Manager: Polly Foster
Prospero Consulting: Susan Roy
AGENCY: Terri & Sandy
Co-Founder & Co-CEO: Sandy Greenberg
Co-Founder & Co-CEO: Terri Meyer
Creative Director: Mike Cicale
Creative Director: Todd Condie
Art Director: Yuliya Kosheeva
Copywriter: Jess Mannino
Executive Producer: Chris Lenz
Head of Account Management: Lauren Rubenstein
Account Director: Matthew Klesel
Senior Business Affairs Manager: Ori Krahe
PRODUCTION COMPANY: Prettybird
Director: Lauren Dunn
Director of Photography: Frank Mobilio
Executive Producer: Candice Dragons
Producer: Brendan Garrett
EDITORIAL: Nomad
Executive Producer: Julia Williams
Head of Production: Jamie Perritt
Editor: Ally Gondeck
Assistant Editor: Sarah Mlcoch
COLOR: Company 3
Colorist: Kath Raisch
Post Production Producer: Jake Rioux
AUDIO POST: Mophonics
Executive Creative Producer: Jean Scofield
Producer & Audio Mixer: Mike Haziza
MUSIC: Meghan Trainor
Artist, Composer, Producer: Meghan Trainor
Producer: Justin Trainor
