ADVERTISING

Allianz

I Like France

Agency: Social Mix Media Interactive

Description

Digital integrated operation during the Olympic Games 2012. The idea was to connect all the fans, who stayed in France during the event, with the French Olympic Team. A Facebook application let them send their written and oral cheers. All the supports were broadcasted on a giant screen and via the technology AudioSpotlight in London.

This professional campaign titled 'I Like France' was published in France in August, 2012. It was created for the brand: Allianz, by ad agency: Social Mix Media Interactive. This Digital medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 9 years ago.

Credits

Advertising Agency: Social Mix Media Interactive, France
Art Director: Emilie Basset
Copywriters: Hugo Fromont, Pierre Ayroles
Account Director: Emmanuelle Cabrera

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