Hug to Unlock

Agency: The Pill


One hug = One UNIQLO thermal garment. Introducing the first dispenser that works with... hugs! The aim: to warm bodies and hearts to promote and introduce the HEATTECH range of thermal garments, which capture your body heat to keep you warm.

This professional campaign titled 'Hug to Unlock' was published in France in January, 2024. It was created for the brand: Uniqlo, by ad agency: The Pill. This Ambient and Experiential media campaign is related to the Fashion industry and contains 1 media asset. It was submitted 6 months ago by CEO: Maxime Delmas of Creapills.


Advertising Agency: The Pill (by Creapills), Paris, France
CEO: Maxime Delmas
Copywriter: Délio Verna-Levieux
Art Director: Tim Dumas
Production Company: INIGO BROTHERS, France

Bank of Georgia
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