Hero Thumbs

Agency: Hasan&Partners


A campaign to inspire Finnish citizens to use the Väppi app to save electricity and money.

This professional campaign titled 'Hero Thumbs' was published in Finland in February, 2021. It was created for the brand: Väre, by ad agency: Hasan&Partners. This Film medium campaign is related to the House, Garden and Industrial, Agriculture industries and contains 3 media assets. It was submitted about 3 years ago.


Advertising Agency: hasan & partners, Finland
Creative Director: Jaakko Utter
Executive Producer: Petri Österlund
Art Director: Timo Huopalainen
Copywriter: Kari Puumalainen, Timo Huopalainen
Account Director: Barbara Sorsa
Account Planner: Terhi Erämetsä
Production Company: Lucy Love Stories
Director: Johannes Salonen
Production Company Producer: Marko Antila
Production Design: Tiina Anttila
Project Manager: Mikko Rosvall
Editorial Company: Lucy Loves Stories
Editorial Company producer: Mikko Rosvall
Post Production Company: Lucy Loves Stories
Engineering: Tero Ahlfors
Audio: Niko Henttonen, Akseli Soini / El Camino
Chief of Marketing: Kaija Oksanen
Brand Marketing Manager: Kati Huumo


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