Description
In a swirl of vivid florals and heartfelt embrace, Sunlight’s Mother’s Day campaign shines a spotlight on the unfading brilliance of a mother’s love. Just as Sunlight safeguards the vibrancy of every thread, a mother’s devotion remains radiant through every season. By linking gentle efficacy with the timeless strength of maternal care, the brand becomes more than just a laundry companion—it becomes a guardian of the warmth and color we cherish most.
This professional campaign titled 'Happy Mother's Day' was published in Nigeria in May, 2024. It was created for the brands: Sunlight and Unilever, by ad agency: DDB Lagos. This Design, OOH Outdoor, and Print media campaign is related to the Beauty, Fashion, and Household Products industries and contains 1 media asset. It was submitted 9 months ago by Associate Creative Director: Onyebuchi Ugwumbah of DDB Lagos.
Credits
Advertising Agency: DDB, Lagos
Associate Creative Director: Onyebuchi Ugwumbah
Copywriter: Onyebuchi Ugwumbah
Creative Director: Duzie Ikwuegbu
ECD: Omaga Idirigbe
Client: Unilever