Description
For men, the first stage of hair loss is denial. In order to coax men out of their denial, Rogaine has created an adult children's book.
This student campaign titled 'Grow Back What You Lost' was published in United States in June, 2017. It was created for the brand: Rogaine, by ad school: Miami Ad School. This Direct medium campaign is related to the Beauty industry and contains 13 media assets. It was submitted over 7 years ago.
Credits
Advertising Agency: Miami Ad School, San Francisco, USA
Creative Director: Manolo Garcia
Art Director: Tori Seitelman
Copywriter: Connie Chweh