Description
When skincare becomes a system, not just a serum.
In its latest collaboration with Bochery Qatar, Marklinica stepped into the world of clinical beauty crafting a futuristic campaign where skincare feels like stepping inside a high-tech glow chamber.
But this wasn’t just a photoshoot.
It was a visual protocol.
Inspired by Bochery’s advanced formulations and scientific credibility, the concept fuses aesthetic minimalism with clinical storytelling.
Each scene reveals a surreal, almost utopian lab space where radiant liquids float, serums decode your skin, and the glow isn’t just seen… it’s activated.
Marklinica’s art direction focused on designing a world where beauty isn’t applied it’s understood.
Through capsule visuals, pastel biotech palettes, and cinematic lighting, the campaign positions Bochery’s serum as more than skincare it’s a smart ritual.
From the glowy orb compositions to the clean UI-inspired layouts, every post follows a system one that mirrors the precision of Bochery’s skincare science.
This campaign isn’t about filters.
It’s about formulas.
And Marklinica translated those formulas into a visual language that’s equal parts elegant, scientific, and emotionally magnetic.
This professional campaign titled ' Glow, By Design: The Bochery Protocol' was published in Qatar in October, 2025. It was created for the brand: Bochéry Lab Esthétique, by ad agency: Marklinica. This Content, Design, and Digital media campaign is related to the Beauty and Pharmaceutical industries and contains 9 media assets. It was submitted about 2 months ago by CEO : Rana Mohsen of Marklinica Agency.
Credits
Marketing agency: Marklinica
Art Director: Rana Mohsen
Graphic Designer: Sara Anani