Warner Bros. Discovery

Flip the Routine

Agency: Laboratory Ideas


Striptease dancers by night, skilled craftsmen during the day. With the help of renowned interior designer Kelly Stone, they transform their clients' dull homes into stunning residences. The Challenge was to promote this unconventional new HGTV show in an unexpected way…

This professional campaign titled 'Flip the Routine' was published in Hungary in October, 2023. It was created for the brand: Warner Bros. Discovery, by ad agency: Laboratory Ideas. This Ambient and OOH Outdoor media campaign is related to the TV and Streaming Promos industry and contains 1 media asset. It was submitted about 1 month ago by Laboratory Ideas of Laboratory Ideas.


Advertising Agency: Laboratory Ideas, Hungary, Budapest
Production Company: HM Film, Hungary, Budapest
Director: Peter Tokay
Creative Director: Tamas Farago
Producer: Adam D'Albini
Art Director: Tamas Jonas
Art Director: Levente Joanovics
Account Director: Csilla Vanko
Senior Account Executive: Anna Hunyadi-Gruber
DoP: Rober Szin


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