World AIDS Day

First Aids Kit

Agency: Ogilvy


Science evolves and so does people’s perception of HIV and HIV positive people. Still, it is necessary to always remember the basics. Through a minimal design and copy, we wanted our concept to have a sense of urgency to generate condom awareness.

This professional campaign titled 'First Aids Kit' was published in Greece in December, 2018. It was created for the brand: World AIDS Day, by ad agency: Ogilvy. This Print medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted almost 5 years ago.


Advertising Agency: Ogilvy, Greece
Creative Director: George Pytharoulis
Art Director: Michalis Demelis
Copywriter: Zoi Korovesi


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.