Print and radio channels were used to lead people to www.wordherinnerd.be. On this contest blog people could upload stories related to gift moments that went wrong, in a funny or embarrassing way. Three commercials were posted on several video sharing websites.
This professional campaign titled 'Fireworks' was published on December 23, 2007. This Digital medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 15 years ago.
Advertising Agency: Duval Guillaume, Belgium