Created as part of the campaign for the Assassin’s Creed Syndicate video game, which is set in Victorian England, this poster illustrates that society at the time was no longer controlled by kings, emperors, politicians or religious figures, but rather by money. Capitalism was perceived as the economic model that would improve everyone’s lives, when in fact it primarily served rich financiers who took advantage of it to rule over the lower classes. We featured a banker dressed as a king to show this shift in power.
This professional campaign titled 'Finance, Medicine, Industry, Science, Transport' was published in Canada in October, 2015. It was created for the brands: Assassin's Creed and Ubisoft, by ad agency: Bleublancrouge. This Print medium campaign is related to the Gaming industry and contains 5 media assets. It was submitted almost 8 years ago.
Advertising Agency: Bleublancrouge, Montreal, Canada
Creative Director: Jonathan Rouxel
Art Director: Julien Herisson
Copywriter: Dom Bulmer
Illustration: Yeaaah studio