ADVERTISING

SQUARE ENIX

Fate Will Fall

Agency: Anomaly LA

Description

Designed to generate excitement and buzz ahead of the launch of FINAL FANTASY® XVI, the campaign, entitled Fate Will Fall, includes live actors and a moving score to create an immersive experience for fans. A 3:30 film titled “Requiem,” serves as the creative centerpiece, bringing to life the story that drives the latest iteration of the critically acclaimed franchise. Renowned composer Masayoshi Soken scored this film along with the accompanying 30- and 60-second spots, imbuing them with a cinematic quality.

This professional campaign titled 'Fate Will Fall' was published in United States in June, 2023. It was created for the brand: SQUARE ENIX, by ad agency: Anomaly LA. This Film medium campaign is related to the Gaming industry and contains 1 media asset. It was submitted over 1 year ago.

Credits

SQUARE ENIX JAPAN

NAOKI YOSHIDA: Producer, FINAL FANTASY XVI, Vice President, Creative Business Unit III, Board of Directors Member, Executive Officer, SQUARE ENIX CO., LTD.
HIROSHI TAKAI: Main Director, FINAL FANTASY XVI
MASAYOSHI SOKEN: Composer, FINAL FANTASY XVI
NAO MATSUDA: Assistant Producer, FINAL FANTASY XVI
AYAKA HORIKIRI: Assistant Marketing Planner, FINAL FANTASY XVI

SQUARE ENIX WEST
JOHN HEINECKE: Chief Publishing Officer
LARRY SPARKS: Vice President, Publishing Strategy
RICARDO MIRELES: Executive Creative Director
MORTEN HAUGAARD: Executive Director, Publishing Strategy (CBU3)
ERIC FOLLIOT: Marketing Director
FRANCIS SANTOS: Senior Marketing Manager
OSA ODIASE: Marketing Manager
NIDHIDA GOHEL: Marketing Manager
JULIE TRAN: Associate Marketing Manager
FRANKIE CODLING: Assistant Marketing Manager
FRED ALTMAN: Director, Video Content
BRETT WOOLRIDGE: Visual Design Lead
STEPHANIE CHANG: Senior Public Relations Manager
SUNIL GODHANIA: Senior Social Media Manager

Agency: Anomaly LA
Managing Partner/President: Khara Wagner
Partner/Chief Creative Officer: Josh Fell
Partner/Chief Strategy Officer: Aisea Laungaue
Managing Director: Josh Jefferis
Group Creative Director: Jeremy Wirth
Creative Director: Jimmy Burton
Creative Director: Will Lindberg
Copywriter: Donald Kim
Art Director: Kelsey Shang
Head of Production: Erika Madison
Executive Producer: Helena Miller
Senior Producer: Christine Hurty
Associate Producer: Jennifer Predvil
Brand Strategist: Asa Pojmann
Brand Strategist: Emily Orr
Comms Strategy Director: Will Millar
Sr Comms Strategist: Kimberly Van
Business Director: Philip Schaffer
Account Director: Sophie Finckh
Head of Business Affairs: Jana Nauman
Senior Business Affairs Manager: Nguyet Pham-Bui
Head of Creative Resourcing and Project Management: Chris Greve
Project Director: Michelle Yee

Production co: Love Song
Director: Diego Contreras
Managing Partner / EP: Kelly Bayett
Partner: Daniel Wolfe
EP: Deannie O’ Neil
HOP: Paige Kauffman
Producer: Stine Moisen
Production Supervisor: Sari Thayer
1st AD: Francois Caillaud
DOP: Matyas Erdely
Service Production Co | Division Film
EP: Rok Bukovec
EP: Charlie Holling
Line Producer: Urska Vardijan
Production Manager: Domnana Hay
Production Coordinator: Bor Pletersek
Production Coordinator: Nina Butkovic
1st AD: Urska Samec
2nd AD: Nikolina Jurisic
Production Designer: Miha Knific
Art Director: Rozalija Peternelj
Key Grip: Blaz Jelnikar
Gaffer: Jernej Prebil
Decorator: Hera Znidarsic
Prop Master: Tom Vinkler
Head SFX: Krstian Repalust
Stylist: Monika Lorber
MUA: Alja Susnik
Hair: Hector Bejaraan
Steadicam: Attila Pfeffer
Drone: Nicolas Gaillard
Sound: Martin Jelovsek

Editorial: Cabin Editing Company
Managing Partner: Carr Schilling
EP: Adam Becht
Editor: Sam Ostrove
Producer: Katy Lester
Cutting Assistant: Brad Dupuie

VFX + Color + Finishing: Blacksmith
VFX Supervisors: Ben Kwok, Tuna Unalan
2D Team: Lead Compositor - Ben Kwok
Compositors: Eric Concepcion, Thomas Panayiotou, Yebin Ahn, Gustavo Bellon
Title Animator: Clemens den Exter
3D Team
CG Leads: Tuna Unalan
CG FX Artists: Ben Elliot, Cathy Phan, Kushal Das
CG Generalists: Pablo Estrella, Nick Owoyemi
CG Rigger: Ohad Bracha
CG Animation: Paul Wei
Matte Painting: Onur Cayli

Colour
Colourist: Mikey Pehanich
Colour assist: Sam Howells

Production
Producer: Sophie Mitchell
Production Coordinator: Joey Witten
Colour Producer: Adam Vevang
Head of Production: Perry Tate
Executive Producer: Charlotte Arnold
Sound Design: LIME
Sound Designer: Rohan Young
Executive Producer: Susie Boyajan
Associate Producer: Cassie Underwood

Mix: LIME
Mixer: Rohan Young
Assistant Engineer: Jeremy Nichols
Executive Producer: Susie Boyajan

ADVERTISING

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