ADVERTISING

Panama

Face Paint, Swim Up, Journey

Agency: VML

Description

Panama Tourism Authority wanted to boost the number of visitors from the U.S. and Canada. So new work by global marketing agency VML creates a challenge for people wanting to get off the beaten path. VML enlisted well-known filmmaker Vincent Urban to help engage potential travelers by asking, "Are you a tourist…or a trailblazer?" Panama is for the latter. The lush rainforests are for wanderers, the rugged mountains for explorers...and the forbidden islands for adventurers seeking the last vestiges of an untamed world. Panama is for a lot of people, but it’s...NOT FOR TOURISTS.

This professional campaign titled 'Face Paint, Swim Up, Journey' was published in United States in April, 2017. It was created for the brand: Panama, by ad agency: VML. This Film medium campaign is related to the Hospitality, Tourism industry and contains 3 media assets. It was submitted over 5 years ago.

Credits

Advertising Agency: VML, USA
Global Chief Creative Officer: Debbi Vandeven
Chief Creative Officer: John Godsey
Executive Creative Director: Sean Burns
Executive Director, North America: Julia Hammond
Executive Producer: Kelly Durham
Producer: Lara Hurnevich
Supervisor, Client Engagement: Samantha Gibbons
Senior Copywriter: Tim Cerullo
Art Director: Ben Conaghan
Music Producer: Nick Keenan
Business Affairs Manager: Julie Kolton
Executive Producer: Alison Goodwin / George Media
Director / Editor: Vincent Urban / George Media
DOP: Clemens Krueger / George Media
Assistant Camera: Max Neumeier / George Media
Producer: JoJo Scheerer / Whitehouse Post
Producer: Casey Swircz / CarbonVFX
Editor: Christine Wolf / Whitehouse Post
Assistant Editor: Lauren Pescon / Whitehouse Post
Color: Maria Carretero / CarbonVFX
Producer: Kelly Bertog / Earhole Studios
Audio Engineer: Beto Santoyo / Earhole Studios

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