People cause approximately 85% of wildfires annually due to careless action. The goal of this campaign is to alert park-goers of the consequences of irresponsible behavior outdoors and encourage them to extinguish the risk.

This student campaign titled 'Extinguish the Risk' was published in United States in December, 2022. It was created for the brand: National Park Service, by ad school: Southern Methodist University. This OOH Outdoor and Print media campaign is related to the Education, Other, and Public Interest industries and contains 4 media assets. It was submitted over 1 year ago.


School: Southern Methodist University
Art Director: Grace Peek
Copywriter: Olivia Porsch
Professor: Mark Allen

Tractor Supply Co.
Grupo Jaime Câmera


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