ADVERTISING

NSFW Warning

This page may contain elements which are considered Not Safe For Work.

Sony

Experiential Marketing, Sweat, Experiential marketing, La...

Agency: Jack Morton

Description

The shoot was centred on an experiential marketing exercise; Marvin Joseph (photographer) had to perform/execute twelve images over two days on a make-shift set outside Customs house in the heart of Circular Quay, Sydney, Australia July 2007. There was an estimated audience of 50,000 passers by that 'experienced' a fashion shoot in progress with high-end talent and a production fit for a motion picture.

This NSFW professional campaign titled 'Experiential Marketing, Sweat, Experiential marketing, La...' was published in Australia in September, 2007. It was created for the brand: Sony, by ad agency: Jack Morton. This Ambient medium campaign is related to the Electronics, Technology industry and contains 2 media assets. It was submitted over 15 years ago.

Credits

Advertising Agency: Jack Morton Worldwide, Australia
Creative Director: Philip McDougall
Art Direction: Marvin Joseph
Photographer: Marvin Joseph repped by Maynard Imaging
Additional credits: Rhonda May Hair & Make-up repped, Bianca Chong Fashion Stylist

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.