Description
Creative agency Mādin has reimagined Momona Skin as Clae, launching the brand with Eras, a storytelling campaign that condenses centuries of skincare into a single narrative.
The product concept centers on beef tallow, a skincare staple throughout history, reintroduced as a single-ingredient, luxury routine for modern life. Mādin’s campaign playfully asks: “What if Clae had existed then?” staging the product in cinematic tableaus from Cleopatra’s chambers to Roman bathhouses to the Western frontier.
Alongside the campaign, Mādin handled Clae’s full rebrand and packaging redesign.
This professional campaign titled 'Eras' was published in United States in October, 2025. It was created for the brand: Clae, by ad agency: Mādin. This Integrated medium campaign is related to the Beauty industry and contains 6 media assets. It was submitted 2 months ago.
