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Cadillac TIFF

Elevator, Lake, Drip

Agency: McCann

Description

The Cadillac CTS-V has a 0-60 mph of 3.9 seconds. The tone of a film can shift just as quickly. That’s why as a title sponsor of the Toronto International Film Festival we created 3 trailers playing off this powerful similarity.

This professional campaign titled 'Elevator, Lake, Drip' was published in Canada in September, 2011. It was created for the brands: Cadillac and TIFF, by ad agency: McCann. This Film medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted about 11 years ago.

Credits

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Director: Sean Davison
Group Creative Director / Art Director: Troy McGuinness
Group Creative Director / Copywriter: Cam Boyd
Agency Producer: Grace Lee
Production Company: Spy Films
Director: Ruairi Robinson
Cinematographer: Adam Marsden
Executive Producer: Carlo Trulli
Producer: Peter Oad
Post House: Posterboy Edit
Editor: Mark Pavia
Composer: Tyson Kuteyi / TA2 Music
Colourist: Eric Whipp / Alter Ego

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