Description
A conceptual print and digital advertising campaign designed for El Abd Patisserie, celebrating the return-to-school season with imagination, daily school routines, and sweet moments. Each visual captures a unique story hidden inside the school bag or lunchbox, connecting childhood nostalgia and snacks with magical moments.
This student campaign titled 'El Abd Back-to-School Stories' was published in Egypt in November, 2026. It was created for the brand: ElAbd, by ad school: SABER GROUP ACADEMY. This Design, Digital, and Print media campaign is related to the Food and Retail Services industries and contains 4 media assets. It was submitted about 2 hours ago by Senior Graphic Instructor: Mohamed Saber of Saber Group Courses Academy.
Credits
Creative Agency: Saber Group Academy
Art Direction: Mohamed Saber
Designer / Creator: Mohamed Saber
