Description
A young girl eagerly cheers for her father at a school event when she suddenly witnesses a small tragedy—his phone slips from his pocket, destined for destruction. As the device tumbles to the ground, she watches every impact with deep intensity, as if emotionally connected to its fate. What follows is a heartwarming and suspenseful moment of unexpected empathy and attachment.
Will it survives?
This professional campaign titled 'Durability' was published in China in February, 2025. It was created for the brand: Huawei, by ad agency: Stink China. This Film medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted 10 months ago by director: Lubos Vacke.
Credits
Client: Huawei
Production House: Stink China
Managing Director / Executive Producer: Sally Shi
Executive Producer: Julie Chen
Line Producer: Sai Wu
Production Assistant: Arice Lui
Director: Lubos Vacke
DoP: Anna Smoronova
Editor: Fong
1 AD: Anthony Yao
Production Designer: Xing Jun
Art Director: Kako
Gaffer: Dickson LIM
Wardrobe Artist: Liu
Storyboard Artist: Gabriela Hloz
Casting:
Father - Jin Qin
Kid - Xue Yumeng
Postproduction Producer: Mia Bian
Colour Gradin Studio: Okay Studio
Colour Grading Producer: Thea Dagnaud
Colourist: Marina Starke
Visual Postproduction / CGI: Alien Studio
Visual Postproduction / CGI Producer: Erika Stefkova
Postproduction Supervisor: Ivan Ulicny
Sound Design: Samuel Jurkovic
Music: Adrian Cermak