ADVERTISING

Bowflex Print Ad 1

Bowflex Print Ad 2

Bowflex Print Ad 3

Bowflex Digital Ad: Goodsport’s non-profit organization provides fitness equipment to underprivileged children in the USA. Since Bowflex Adjustable Dumbbells replace all other sets of weights, you won’t need them to workout anymore. Through this digital website, partnering Bowflex with Goodsports, you can donate your extra weights to people who can’t afford to buy their own.

Description

Product: Bowflex Adjustable Dumbbells
Insight: People who work out at home don’t have enough space fit all their fitness equipment.
Big Idea: One set of Bowflex Adjustable dumbbells replaces an entire collection of weights.

This student campaign titled 'Ditch the Clutter' was published in United States in April, 2025. It was created for the brand: Bowflex, by ad school: S.I. Newhouse School of Public Communication. This Digital and Print media campaign is related to the Fitness industry and contains 4 media assets. It was submitted about 2 months ago.

Credits

School: S.I. Newhouse School of Public Communications

Art Director: Amanda Elgarresta
Copywriter: Amanda Elgarresta
Instructor: Mel White

ADVERTISING

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