Description
Goal: Get families with teens to choose Perdue prepared items by showing them that with Perdue, they can recreate restaurant-quality taste at home.
Insight: People don’t want to eat food with antibiotics.
Big Idea: Detox your dinner.
This student campaign titled 'Dinner Detox ' was published in United States in December, 2024. It was created for the brand: Perdue, by ad school: S.I. Newhouse School of Public Communication. This Digital, Experiential, and OOH Outdoor media campaign is related to the Food industry and contains 1 media asset. It was submitted 7 months ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Olivia Valcourt
Copywriter: Jack Levin
Instructor: Mel White