ADVERTISING

Durex

Digital detox

Agency: TMW

Description

Everyone looks forward to better sex on holiday. In fact, 52% of us expect better sex whilst away, but 60% admit the reality did not live up to expectations - according to a recent Durex survey asking 2000 adults about their holiday 'sexpectations'. The survey showed 40% of people are less likely to instigate sex if their partner is on their phone in bed and 41% admitted nights on holiday with their partner can be spent in bed together concentrating on separate phones rather than each other.

This professional campaign titled 'Digital detox' was published in United States in May, 2016. It was created for the brand: Durex, by ad agency: TMW. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted about 6 years ago.

Credits

Advertising Agency: TMW Unlimited, USA
Creative Director / Art Director: George Bell
Creative Director / Copywriter: Tom Harman
Group Account Director: Michael Wells
Senior Campaign Manager: James Bailey
Producer: Natalie Price
Strategic Planner: Simon Butcher
Lead Designer: Anita Leung
Executive Producer: Jeremy Groman / Firecracker
Directors: Jeremy Groman, Marcus Liversedge
Producer: Kirsty Lane
DOP: Dave Miller
Offline Editor: Teddy Bekele
Grade: Danny Wood
Sound: Dave Williams

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