A Partnership Like No Other
Description
Coldplay's ambitious goal for their Music Of The Spheres World Tour was to reduce their direct carbon emissions by at least 50% compared to their previous tour. To help achieve this, they sought the expertise of the world's leading logistics provider, DHL. Two years later, we're pleased to announce that, in collaboration with Coldplay and their other partners, we've exceeded this target. The first two legs of this tour have seen a 59% reduction in direct CO2e emissions compared to their 2016-17 stadium tour.
This film, featuring Coldplay's latest track "GOOD FEELiNGS " from the album MOON MUSiC, celebrates our partnership. The logistics business and the music business working together, side-by-side in perfect harmony at every stage, to the stage. The nature of the partnership is brought to life using various split-screen techniques, each side synced with the other to create a visual representation of this partnership.
This professional campaign titled 'DHL x Coldplay. A partnership like no other. ' was published in Multinational Europe in September, 2024. It was created for the brand: DHL, by ad agency: 180 Amsterdam. This Digital and Film media campaign is related to the Transport industry and contains 3 media assets. It was submitted 9 months ago.
Credits
Creative Agency: 180 Amsterdam
Director: Ryan Staake
Production Company: 100%
Head of Production, Executive Producer: Job Sanders
Producer (Singapore): Tiwirayi Magwenzi
Production Manager (Singapore): Janneke Mushonga
Producer (Rome): Erinn Fitzgerald
Production Manager (Rome): Ross Campbell
Editors: Rigel Kilston, Bill Johnstone
Edit Houses: Splash, 180MADE
Post Production: The Mill London
Executive Producer: Kayleigh Dugdale
Senior VFX Producer: Polly Roberts
VFX Producer: Sam Ashby
Colourist: Philip Hambi
VFX Lead: Owen Maiden
CG Lead: Mike Little
Sound Studio: Wave Amsterdam
Sound Designer: Randall Macdonald
Senior Producer: Bo Kops
