Mentos Cube is a surprising gum shaped as a cube. The ad created by NeogamaBBH shows what happens inside one of THESE cubes: it’s a surprising world where a different scene takes place at each one of the sides. All scenes are fun, fresh and cool just like the product itself.
This professional campaign titled 'Cube' was published in Brazil in September, 2009. It was created for the brand: Mentos, by ad agency: BBH. This Print medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted over 13 years ago.
Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Daniel Leitão
Copywriter: Silvio Amorim