Description
Doner CEO David DeMuth and his son Alex, Associate Strategy Director at Doner, have partnered to launch the latest iteration of the Cranbrook Tennis Classic, an annual ATP Challenger Tour event held in Bloomfield Hills, MI.
This year’s week-long Classic will occur from 6.30 through 7.7, when pro men’s tennis veterans will battle against future stars for coveted ranking points – and a wildcard to the US Open. Run by non-profit 501c3 Tennis Forward, founded by David DeMuth, all proceeds go to the Palmer Park Tennis Academy in Detroit and Cranbrook Athletics. Last year, the event generated $25,000 toward those organizations.
2024 sponsors include J.P. Morgan Chase, Burns & Wilcox, Core Power, the Feldman Automotive Group, Ven Johnson Law and many others. The event is a new stop for the ATP Challenger Tour and USTA Pro Circuit, bringing in 3,000 fans to the court and over 215,000 livestream viewers.
With over 60 players from 16 countries, the tournament has been voted the #2 ATP Challenger tournament by the players. Doner, the full-service creative agency operating at the intersection of Modern and Main Street, created the teaser video for the event.
This professional campaign titled 'Cranbrook Tennis Classic' was published in United States in June, 2024. It was created for the brand: Tennis Forward, by ad agency: Doner. This Experiential and Integrated media campaign is related to the Sports industry and contains 1 media asset. It was submitted 3 months ago.
