Collapse, Kid, Muse, Tire, Horn, Brake

Agency: DDB


More than 25% of road accidents are caused by fatigue. Falling asleep can be as dangerous as crossing a deer, a child or running into a collapse. Luckily, Volkswagen has its Sleep Sensor technology which monitors our way of handling, our eyes and facial gestures, alerting us when we need a break.
So our dreams won't become a real problem.

This professional campaign titled 'Collapse, Kid, Muse, Tire, Horn, Brake' was published in Argentina in February, 2018. It was created for the brand: Volkswagen, by ad agency: DDB. This Print medium campaign is related to the Automotive industry and contains 6 media assets. It was submitted almost 6 years ago.


Advertising Agency: DDB, Argentina
Chief Creative Officers: Adrián Piattoni, Facundo Varela
Art Director: Gonzalo Palma
Copywriter: Agustin Fernandez Madero
Retouch: Pablo Romanos

Fallsview Casin...


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.