Description
Santa Claus was injured playing basketball, and now Christmas is on the line. Who would have thought that a rather simple lay-up would turn into a global holiday emergency, putting this year’s festive tradition in such unexpected danger?
The elves are desperate to save Christmas, even if someone needs to fill in Santa’s… boots on time for Christmas. As the saying goes, desperate times call for desperate measures. If basketball is the cause of this crisis, maybe basketball can also be the cure.
EuroLeague Basketball steps up, assembling a special “task force” of four of the league’s finest players to keep Christmas alive. Sasha Vezenkov and Evan Fournier from Olympiacos BC, Ntinos Mitoglou and TJ Shorts from Panathinaikos BC are the chosen ones to bring this task at hand.
Will they save Christmas? Only time will tell. One thing is certain: this year, Christmas is full of basketball magic, and you might just be on your way to the EuroLeague Final 4 in Athens!
This professional campaign titled 'Christmas is on the line!' was published in Greece in December, 2025. It was created for the brand: Piraeus Bank, by ad agency: The Newtons Laboratory. This Film medium campaign is related to the Finance and Sports industries and contains 1 media asset. It was submitted 16 days ago.
Credits
Client: Piraeus Bank & Visa Cards
Product: Piraeus Visa Cards
Advertising Agency: The Newtons Laboratory
Creative Directors: Giannis Sorotos, Dimitris Vikelis
Copywriters: Christos Tsirigotis, Anatastasis Mavrogianis
Art Director: Danai Vlassopoulou
Account Supervisor: Dimitris Stratigos
Account Executive: Konstantina Lazaridi
Producer: Rena Kavarnou
Production Company: Boo Productions
Producer: Kostas Lagkis
Director: Argyris Papadimitropoulos
D.o.P.: Alexis Kanakis
Art Director: Dimitris Ziakas
Costume Designer: Manti Papadaki
SFX Make-up: Dimitra Giatrakou
Hair stylist: Konstantinos Savvakis
Editor: Thanassis Totsikas
Colorist: Andrei Gordeev
Music & Sound: Bounce
Post: BooPost & Imagina
